A
NEW Web Seminar from
SAGE PDI/SAGE Law Marketing &
Law Marketing Portal |
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Thousands
of attorneys have attended these seminars this year...We
invite
you to gain these critical business development skills in our
next one. Don't let your office miss out!
How to grow your Legal Work...systematically,
confidently. Like Rainmakers Do.
Upcoming
Web Seminar:
Crafting Your Personal Marketing Plan
for 2007
Thursday, February
15th, 2007; 1 PM - 2:30 PM Eastern time.
In this session, begin
to Think and Act like other Rainmakers. The
key is to
develop a personal marketing program, a
blueprint for getting new business on a a systematic
and disciplined
basis. If you think like a rainmaker, take the same actions
each day and build your skills over time – then you
will start to produce the same results...
- Do
you have a roadmap for
the actions you need to take to grow your business
significantly?
- Do
you find ways to market yourself systematically to
build up business?
- Do
you waste time by pursuing marketing
that doesn’t work, such as networking with total strangers?
- Do
you know how to build and mobilize the assets
you have...your clients, allies, and your professional
network?
It is natural at this time of year
for us to think about setting goals for ourselves
for the upcoming year. Recognize that that it is especially
vital for you to increase your business development proficiency
in
2007.
Marketing and selling are professional
skills that attorneys must master now in order to thrive.
| Can't
attend the seminar...or want more guidance, coaching
and personalized support? Consider our newly updated
PRO business development Planner to build your
own personal marketing plan and move into action. Click
here for more information. |
Taught by marketing experts Larry Bodine
and Michael G. Cummings, attendees of this LIVE Web conference
will learn what the rainmakers know about getting new business,
and
the make-or-break
steps that the Best take, the steps that can also generate
a record-breaking year for you in 2007.
 Register
Now for this key skill-building seminar,
just in time for advancing your career right now
in 2007.
Any number can attend in one room. Just Click
Here.
Who should attend:
- New partners or associates looking to advance a career
- Attorney aiming to become a top producer
- Aspiring entrepreneurs who need
to build or re-vamp their practice
- Firm leaders, practice groups and office members
whose success is dependent on the business development
productivity
results of their team
Why Does Most Personal Marketing
By Attorneys Fail To Produce Any Results?
While many attorneys realize the need
to build their book of business, they often end up spinning
their wheels and not
making any real progress in business development. Why?
Many erroneously think that passive
marketing techniques – advertising,
brochures, writing articles, glad-handing or getting your name
out – will generate new business. Or they mistakenly
use marketing and selling techniques that are geared to market
and sell tangible products such as cars, copiers, and soap.
Another trap is looking for quick fixes
or outsourcing the problem to a marketing expert. Some may
make try to read the
most recent best selling or cleverly titled book – or
talk to a top producing attorney to get some tips. While well-meaning,
this approach results in wasted time and effort.
Attorneys
must see themselves as entrepreneurs. It doesn’t
matter if you work for a large firm – or if you operate
on your own. YOU are responsible for building your own business.
Your individual marketing plan will determine
how you do financially in 2007, whether you have more and
better clients, whether you can charge more and whether you
find more work you enjoy. But without a roadmap, it probably
won't happen.
The seminar gives you an abundance of
proven, practical ideas and suggestions to build your personal
road map and improve your marketing activities.
Topics Include:
- Eliminating the mystery, wasted time and
effort of marketing by doing what really works to successfully
market yourself
- 12 simple rules of success
- Leveraging your existing strengths as a
professional and applying them to business development
for results
- Defining your ideal clients and catching
them with all-star marketing ideas
- How to unleash your current contacts into
a fertile source of INTRODUCTIONs, not referrals
- The proven methods to turn your clients
into your sales force
- Selecting and cultivating a committed Set
of Allies and Business Partners who market your services
for
You
- Network building with a purpose
- Building your reputation through organizations
- Generating a steady stream of "pre-sold" prospective
clients
Learn what the Best do on
a systematic basis to make the difference in their business
building.
Are You Committed To Making 2007 A Breakthrough Year?
Many attorneys can talk a good game – but
making real changes in your business development requires
time, work and
the know-how about what to do RIGHT.
With the insights and focus you gain from this seminar you
too can begin to see long-lasting money-making results:
* Landing, high profit clients
* Selling rewarding and interesting work
* Building a reputation that gets clients to call you
* Finding your niche in your chosen profession
Prepare yourself! Take your next
step forward with...
Our Best Practices Web
Seminar, Thursday, February 15th, 2007;
1 PM - 2:30 PM Eastern time. Gather
with others in your office...any number can attend
in the room where you connect to the site and the call —
at the same low price.
To register: Click the Button to register online
by credit card; or register by mail with check in advance
using this Order Form (PDF);
or call us at 1-630-572-4798.
Want to see excerpts
from a similar web seminar? Just click here.
Responses to our other web seminars
for attorneys:
"It was a great seminar,
with many important things to think about, presented in an engaging
way." - David Southern, Gardner Carton & Douglas
"...a fantastic seminar.
I have had extremely positive feedback from a number of our
lawyers including our Managing Partner...We expect to follow
up with SAGE for another seminar."
- Multiple-office Law Firm
"I
wanted to let you know that I thought last week's webinar was
extremely well-done and well-received by the attorneys in my
Firm. The 20 attorneys in attendance said that they found the
information useful and "use-able". In fact, we are
planning a follow-up seminar next week to review some of the
points you covered and to start critiquing peoples' 30-second
commercials. I've also had requests to meet with folks one-on-one
to help them develop a plan to begin to implement some of the
ideas you discussed. For us, that's real progress.
- Marketing Director, Washington DC Law Firm
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