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A
NEW Web Seminar from
SAGE PDI/SAGE Law Marketing &
Law Marketing Portal |
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Thousands
of Attorneys have attended these seminars already...We invite
you to gain these critical insights and business development
skills in our next one. Don't let your office miss out!
The Next in Our Women
Attorney Marketing Mentor Series of Web Seminars...
Wednesday, April 25th, 2007. For details,
or to register, see below.
Best
Practices of Personal Marketing
for Women Attorneys —
Getting The New Business You Need to Succeed in the Legal Profession
(Associates, Senior Associates & New Partners)
This web seminar focuses
on the specific challenges that women attorneys face in building
their legal business. Two accomplished women rainmakers disclose
what women are doing now in marketing and selling to advance
their legal careers.
Both speakers are respected
attorneys, acknowledged as superb business generators by
their firms and peers. They will share with you their practice
building experience and expertise. And provide pragmatic,
effective and proven best practices for you to grow your
practice and build your professional reputation in 2007.
They are:
• Lisa A. Landy,
successful shareholder at Akerman Senterfitt in Miami.
She has built a practice in corporate and international
work, with industry expertise in aviation, banking and
financial institutions. She was named the 2006 Interlawyer
of the Year.
• Christine Cartwright
Baker, partner with Drinker Biddle & Reath
in Princeton, NJ. She handles real estate, land use
and construction litigation, as well as general commercial
disputes. And she is currently Co-Chair of the ABA
Women Rainmakers Committee.
In her groundbreaking and
fact-filled book, Ending The Gauntlet: Removing
The Barriers To Woman’s Success In the Law,
Attorney Lauren Rikleen advises women attorneys to fully
embrace
rainmaking and entrepreneurship as essential to their future
success. Why? Excelling at business development
lets you remove the barriers to your success. If you become
a rainmaker:
- You can chose the type
of clients you work with;
- Do the kind of legal work
you enjoy;
- Gain more control
over
your time and schedule;
- Win the respect of your
firm; and
- Get
your fair share of rewards and recognition.
If you don’t build
your rainmaking skills and entrepreneurial mindset, then you
may continue to face all the barriers and instabilities of the
profession…including dependence on other attorneys for
assignments and opportunities; exclusion from potential business
and male-dominated networks; and working on clients and matters
dumped on you by others.
The bad news is that the
institutional and professional barriers are not going away any
time soon. But the good news is that you can gain control of
your success. These barriers don’t have to hold you back.
Rainmaking is simply a
skill, honed by daily habit and entrepreneurial mindset. Anybody
who is motivated, dedicated and action-oriented can learn how
to market, network, sell and manage relationships. Simply put,
if you take the same actions as experienced women rainmakers,
then you too can start to produce the same results and enjoy
similar career benefits.
So join our accomplished
speakers for this important web seminar. They
will give you specific how-to tips and practical advice that
you can use to grow your practice
and build your professional reputation in 2007.
Click
here for more information about the participants... Topics to be covered
include:
• Why rainmaking is imperative
for women attorneys
• How leadership leads to new
business
• Finding your personal marketing mission and setting
the right goals
• Leveraging your natural advantages as a woman rainmaker
• How to target and work the right organizations for
new business
• Strategies to build alliances
with other professionals, particularly women
• Expanding your practice through client relationships and networking
• How
to market yourself inside your own firm
• How to sell like a rainmaker
Who should attend:
• Partners and Associates looking
to grow their practices and develop a book of business.
• Women attorneys looking to target business clients.
• All professionals who want to understand and apply the best
practices of business development.
• Marketing Directors looking for ways to support their associates
and women attorneys.
Prepare yourself! Take your next
step forward to building a practice with... Our Best Practices Web
Seminar, Wednesday, April 25th, 2007;
1 PM - 2:30 PM Eastern time. Gather
with others in your office...any number can attend
in the room where you connect to the site and the call —
at the same low price.
To register: Click the Button to register online
by credit card; or register by mail with check in advance
using this Order Form (PDF);
or call us at 1-630-572-4798. Click
here for details.
Want to see excerpts from a similar web seminar?
Just click here.
Responses to our other web seminars
for Associates:
"It was a great seminar,
with many important things to think about, presented in an engaging
way." - David Southern, Gardner Carton & Douglas
"...a fantastic seminar.
I have had extremely positive feedback from a number of our
lawyers including our Managing Partner...We expect to follow
up with SAGE for another seminar."
- Multiple-office Law Firm
"I
wanted to let you know that I thought last week's webinar was
extremely well-done and well-received by the attorneys in my
Firm. The 20 associates in attendance said that they found the
information useful and "use-able". In fact, we are
planning a follow-up seminar next week to review some of the
points you covered and to start critiquing peoples' 30-second
commercials. I've also had requests to meet with folks one-on-one
to help them develop a plan to begin to implement some of the
ideas you discussed. For us, that's real progress.
- Marketing Director, Washington DC Law Firm
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| Rainmaking
for Women Attorneys —
Getting The New Business You Need to Succeed
in the Legal Profession
Presented by Two Accomplished Women Lawyers
and moderated by a Leading Advocate for Women in the Law...
Lisa
A. Landy
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Shareholder
Akerman Senterfitt
She has built a practice
in corporate and international work, with industry expertise
in aviation, banking and financial institutions.
Click here for more...
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Partner
Drinker Biddle & Reath
ABA Women Rainmakers
Committee Co-Chair. She handles
real estate, land use and construction litigation, as
well as general commercial disputes.
Click
here for more...
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Christine Cartwright Baker
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Marketing
and selling is a skill that you can learn — and, most importantly,
it is an essential skill you MUST learn to be a success in the legal
profession. One of the best ways to learn these skills is to find
the people who are already producing the results that you desire
— and put a plan in place to apply the same successful methods
yourself. See what other women are doing to market, sell, build
their personal reputation and create their niche. By reviewing real,
live case examples you will see what is possible and be motivated
to achieve similar results.
Even
as a younger attorney, your marketing and selling skills can set
you apart. So, attend this seminar, see how other associates are
excelling at marketing and selling. Start to develop your skills
and
plan to make 2006 a breakthrough
year for you.
Don’t be fooled. Doing high
quality, technically superb legal work is only a start. To build
a top notch practice for yourself requires even more:
getting mentored and coached by rainmaking partners; motivating
your colleagues to find opportunities for you; inspiring clients
to deliver introductions for you; and recruiting the right professional
allies to build your reputation through word-of-mouth marketing.
Sadly,
many attorneys believe they can "wait" to build these
skills. Our strong advice is to build these skills NOW —
so that you are poised to become a top-producing partner —
and be well positioned for long term success.
Invest in The Skills
You Need to Succeed in the Legal Profession
Web
seminars are a highly effective and cost-saving way to gain
the full benefits of our years of experience...and the lessons
of the top client relationship managers.
What
is a web seminar? The format allows you to remotely attend
a seminar without spending the extra time and costs associated
with a live, in-person presentation. You simply connect to a website
to both view the slides and listen to the presentation over a
group conference call. The advantages for you:
- Economical
- The seminars cost a fraction of what you would pay for similar
training at an open forum. Also, any
number of people can attend in the room where
you connect to the site and the call — at the same low
price. So the format is perfect for a team or group of co-workers.
- Time-saving
- You can attend no matter where you are, with no commuting
or down-time. For most people, it's lunch.
- Reviewable
- You receive all the slides of the session. If you miss a session,
you can take it again at another time.
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The session is designed to be direct and to-the-point, giving attendees
an abundance of proven, practical ideas and suggestions for making
career breakthroughs in 2007.
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PRESENTED BY:
SAGE Professional Development Institute (SAGE PDI, Inc.)
& Law Marketing Portal
FEATURED SPEAKERS:
Two successful rainmakers — Lisa A. Landy,
Akerman Senterfitt in Miami, & Christine Cartwright
Baker,
Drinker Biddle & Reath in Princeton, NJ.
DATE:
Wednesday,
April 25th, 2007,
1 PM - 2:30 PM Eastern time
LOCATION:
At your office, on the Web
TO REGISTER:
Click the button to register online via credit card;
or register by mail with check in advance using this
Order Form (PDF);
or call us at
1-630-572-4798.
COST:
$300
per connection
Gather with others in
your office...any number can attend
in the room where you connect to the site and the call —
at the same low price.
Don't
Miss Out.
Register today! |
Personal Marketing for
Women Attorneys—Getting The New Business You Need
to Succeed in the Legal Profession
will Cover:
1. Why rainmaking is imperative
for women attorneys
2. Finding your personal
marketing mission and setting the right kind of goals
3. How to best market your
practice specialty
4. How to target and work
the right kind of organizations for business
5. Strategies to build a
strong network and alliances with other women professionals
6. How to market yourself
inside your own firms
7. How to become comfortable
and adept in the selling process
8. Turning your clients into
your sales force
Registration
fee includes:
one telephone connection,
one internet connection,
one set of handout materials and unlimited participant attendance
at your site.
Registrants
are free to make unlimited copies of the handout materials for
their own internal use.
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Want to see excerpts from
an earlier web seminar?
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Sample
our Web seminars with these Excerpts
from a previous session!
Click the Picture
to see the Excerpt...
(Requires Macromedia Flash Player)
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What is Your Personal Brand?
Biggest Mistakes in Building Your
Reputation
Building Your Reputation through
Organizations
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About
the Speakers:
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Lisa
A. Landy
Shareholder, Akerman Senterfitt
Practice Areas
Corporate, International
Industry Experience
Aviation, Banking and Financial Institutions
Recognition
• AV rated by Martindale-Hubbell
• Recipient, World Trade Center Miami International Women's
Day Award, 2004
• Recipient, Women in International Trade/Miami Vision Award,
2004
• Recipient, Organization of Women in International Trade
Leadership Award, 1999
• Recipient, Women in International Trade/Miami Leadership
Award, 1998
• 101 Women to Watch, Miami Metro Magazine, May 2001
• Who's Who 2001 in International Business in Miami and
South Florida
• Greater Miami Chamber of Commerce Women Business Leaders
Guide
• Who's Who in the World, 1998 - present
• Who's Who in American Law, 1996 - present
• Who's Who in American Women, 1997 to present
• Who's Who in America, 1998 - present
Notable Client Work
• Negotiated finance of roll up of computer equipment suppliers
in nine countries in Latin America.
• Structured joint venture acquisition of hotel and recreational
facilities for Brazilian ventures.
• Structured launch of branches in Southern Cone for cellular
telephone and equipment re-seller.
• Negotiated acquisition of major Mexican electronics' supplier.
• Purchase, sale, lease and finance of commercial aircraft
in numerous international transactions.
• Represented Chilean company in launch of radio wave location
services in U.S.
Published Work and Lectures
• 10 Practical Steps to Protecting Your Company's Intellectual
Property
• Legal Aspects of Doing Business in Latin America
• Author: "Autolatina Inter-American Law Review",
Spring 1991
• A Multinational Tells Brazilian Prices to Take a Hike
Bar Admissions
1988, Florida
Professional Memberships and Activity:
The Florida Bar
American Bar Association (Member, International Law Section)
Inter-American Bar Association (Assistant Secretary)
Organization of Women in International Trade (Chairman of the
Board)
Women in Technology International of South Florida (Director)
Education
1988: J.D., University of Miami School of Law, cum laude
1985: B.A., Brown University, Major: International Relations |
Christine Cartwright Baker
Partner, Drinker Biddle & Reath
She practices in the firm's
Litigation Department, concentrating in general
commercial,
intellectual property (IP) and real estate/land use litigation.
General Commercial Litigation.
She handles contract disputes
and other general commercial claims for all types of businesses.
She litigates fraud, consumer fraud and fraudulent transfer
claims, as well as UCC cases. She also handles contested
foreclosures,
complex lender liability cases and other types of debtor/creditor
litigation, including replevin actions. In addition, she litigates
employment cases, including contract based claims, claims of
discrimination and sexual harassment, retaliatory discharge
claims, and disputes involving restrictive covenants.
Intellectual Property Claims.
She handles disputes involving
intellectual property issues such as trade secrets, misappropriation
of ideas and licenses. She litigates disputes over use and misuse
of IP/confidential information.
Real Estate/Land Use Litigation.
She currently
handles a substantial amount of real estate and land use litigation,
including issues arising out of redevelopment and condemnation.
She litigates actions in lieu of prerogative writs challenging
zoning laws and municipal approvals for real estate development.
She also handles contract and other real estate related
disputes, including landlord-tenant disputes and title issues.
Construction Law.
She handles different types of construction-related
issues. Among others, she has litigated matters involving construction
defects, claims involving accessibility, and approvals for projects
involving historic preservation and restoration.
Environmental Litigation.
She has handled a significant
amount of environmental litigation, including the representation
of insurance carriers in complex environmental liability coverage
disputes. She has also litigated toxic tort and cost recovery
actions involving claims under Superfund, the Spill Act, ECRA/ISRA,
the Environmental Rights Act and other environmental laws.
Bar Memberships.
She is licensed to practice law in state
and federal courts in New Jersey and Pennsylvania, as well as
before the United States Supreme Court. She is a member of the
American, New Jersey, Mercer and Hunterdon County Bar Associations.
She serves on the Board of Trustees of the New Jersey State
Bar Association, as Co-Chair of the ABA Women Rainmakers (effective
9/1/05) and on the Board of Directors of the New Jersey Lawyer
newspaper (effective 9/1/05). She has also served as editor-in-chief
of The Young Lawyer, a national periodical.
She received
her law degree from Rutgers School of Law-Newark and her undergraduate
degree from Rutgers University.
She served as a legal research and writing instructor at Rutgers
School of Law. She has chaired the District VII Fee Arbitration
Committee, hearing and deciding disputes over the reasonableness
of attorneys’ fees. She has served as a mediator
for the United States District Court for the District of New
Jersey since 2000. |
You
will learn practical ways to build a practice and overcome the
challenges facing women attorneys today...with this Best Practices
web seminar.
To register: Click
here, or register by mail with check
in advance using this Order
Form (PDF), or call us at (630)
572-4798.
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© 2007. SAGE PDI, Inc. |
