A Recorded Web Seminar on CD
from
SAGE PDI/SAGE Law Marketing &
Law Marketing Portal


Thousands of Attorneys attended this LIVE web seminar...We invite you put to work the practical and effective ideas they learned for business development. Don't miss out!

The CD recording of the complete broadcast. To order, click here.

The First in Our Women Attorney Marketing Mentor Series of Web seminars.
The Second Seminar for Women is Also Available; click here for more information.

Best Practices in Personal Marketing —
for Women Attorneys
(Associates, Senior Associates & New Partners)

In this seminar, two accomplished lawyers focus on the specific challenges that women attorneys face in building their legal business. They disclose some of the proven best practices that women are using to advance their careers.

The New York Times reported recently on the challenges still confronting women attorneys today, noting that still only 17% of partners at major law firms nationwide were women in 2005. (For more on this, see our BLOG.)

Learn how you can overcome such barriers and control your success, with:

Lauren Stiller Rikleen, a successful partner in a Boston-based firm who has recently published a highly discussed book on how women can thrive in today’s legal profession, Ending the Gauntlet: Removing Barriers to Women's Success in the Law

Jennifer Zimmerman, an associate marketing all-star who has already made an impact on her local market and her firm’s position through personal initiative, alliance-building and entrepreneurial action

See how women partners and associates are using their prowess at marketing and selling to further their careers. Our speakers give you specific how-to tips and practical advice that you can use to grow your practice and build your professional reputation in 2006.

Questions covered include:

• What can we learn from recent research and experience about the challenges that women attorneys face?
• How does business development affect the career progress of women associates?
• How has marketing success propelled some women from associate to a respected partner?
• What new opportunities for women are emerging from current market forces and the shifting client environment?
• What specific marketing initiatives have been proven to be especially valuable for women?
• How have these initiatives landed new clients, sold additional work and strenghtened personal reputations?
• How can women find the time to do marketing and garner the firm support necessary for marketing programs to work?
• How can women attorneys find the allies they need to stand out from the crowd?
• How have women associates built business in the early stages of their careers?

Prepare yourself! Take your next step forward to building a practice with this Best Practices Seminar, specifically targeted to the issues facing women attorneys today.

Recorded LIVE on April 25th, 2006.
...and now available on CD for viewing at any time.

Want to see excerpts from a similar web seminar? Just click here.

For $250 (plus shipping & handling) you receive the complete recorded web seminar, and a copy of all the slides shown in the seminar. To pay via secure credit card transaction, just click the Buy Now Button.

Or pay with a check by mail using this Order Form (PDF).


Praise for our Web seminars:

"It was a great seminar, with many important things to think about, presented in an engaging way." - David Southern, Gardner Carton & Douglas

"...a fantastic seminar. I have had extremely positive feedback from a number of our lawyers including our Managing Partner...We expect to follow up with SAGE for another seminar." - Multiple-office Law Firm

"I wanted to let you know that I thought last week's webinar was extremely well-done and well-received by the attorneys in my Firm. The 20 associates in attendance said that they found the information useful and "use-able". In fact, we are planning a follow-up seminar next week to review some of the points you covered and to start critiquing peoples' 30-second commercials. I've also had requests to meet with folks one-on-one to help them develop a plan to begin to implement some of the ideas you discussed. For us, that's real progress. - Marketing Director, Washington DC Law Firm


Best Practices in Personal Marketing
for Women Attorneys

Presented by Two Accomplished Women Lawyers...

Lauren Stiller Rikleen


Senior Partner,
Bowditch & Dewey LLP

Author of Ending the Gauntlet: Removing Barriers to Women's Success in the Law, one of the most important books written about the legal profession today. Recognized in Chambers USA America's Leading Business Lawyers and The Best Lawyers in America.
Click here for more...

 

Associate Attorney,
Rhoads & Sinon LLP

Named an Associate Marketing All Star of 2005 by the Professional Business Development Institute.
Click here for more...

 

Jennifer Zimmerman

Marketing and selling is a skill that you can learn — and, most importantly, it is an essential skill you MUST learn to be a success in the legal profession. One of the best ways to learn these skills is to find the people who are already producing the results that you desire — and put a plan in place to apply the same successful methods yourself. See what other women are doing to market, sell, build their personal reputation and create their niche. By reviewing real, live case examples you will see what is possible and be motivated to achieve similar results.

Even as a younger attorney, your marketing and selling skills can set you apart. In this seminar, you see how other women attorneys are excelling at marketing and selling. Start to develop your skills and plan to make 2006 a breakthrough year for you.

Don’t be fooled. Doing high quality, technically superb legal work is only a start. To build a top notch practice for yourself requires even more: getting mentored and coached by rainmaking partners; motivating your colleagues to find opportunities for you; inspiring clients to deliver introductions for you; and recruiting the right professional allies to build your reputation through word-of-mouth marketing.

Sadly, many attorneys believe they can "wait" to build these skills. Our strong advice is to build these skills NOW — so that you are poised to become a top-producing partner — and be well positioned for long term success.

Invest in The Skills You Need to Succeed in the Legal Profession

Web seminars on CD are a highly effective and cost-saving way to gain the full benefits of the expertise from our speakers...and learn the lessons of the top rainmakers.

The format allows you to remotely attend a seminar without spending the extra time and costs associated with a live, in-person presentation. You simply put the CD in your computer and view it independently or, better yet, project it on a screen for a group of partners or associates. The advantages for you:

  • Economical - The seminars cost a fraction of what you would pay for similar training at an open forum. Also, any number of people can attend at the same time, or view the seminar when they want. So the format is perfect for a team or a group of co-workers and adding to your library.
  • Time-saving - You can attend no matter where you are, with no commuting or down-time.
  • Reviewable - You receive all the slides of the session and collateral materials. And you can review the CD seminar as many times as you wish.

The session is direct and to-the-point,
giving an abundance of proven, practical ideas and suggestions
for making career breakthroughs in 2006.

PRESENTED BY:
SAGE Professional Development Institute (SAGE PDI, Inc.) & Law Marketing Portal

FEATURED SPEAKERS:
Lauren Stiller Rikleen, successful partner and author of the book on women in the law; & Jennifer Zimmerman, already an associate marketing all-star

DATE:
Recorded LIVE
April 25th, 2006

LOCATION:
On your computer via CD

TO PURCHASE:
Via credit card payment, just click the Buy Now Button.

Or pay with a check by mail using this Order Form (PDF).

COST: $250
(plus shipping & handling)

You get the complete seminar on CD plus a copy of the slides used.

Don't Short-Change your Success. Get a copy for yourself or your firm today!

Topics Covered by Best Practices in Personal Marketing for Women Attorneys:

1) Why Business Development is an Essential Professional Skill for Women Associates

2) Why the Market and Client Environment is Providing a Significant Opportunity for You

3) Examples of How Business Development Has Led Women to Make Partner and Succeed

4) How to Create Your Own Personal Board of Directors

5) Teaming with Partners and Allies to Market and Sell Work Together

6) Why Network Building should be Your Top Priority

7) Review of Associate Marketing All-Star Case Study and Best Practice

8) Finding Your Role and Niche at the Firm

9) Why You Need to Take the Initiative

10) The 5 Steps Every Woman Associate Should Take in 2006

11) Putting Your Credentials and Client Results Front and Center in Your Personal Brand Building

12) Putting Your Own Plan in Place

Questions?: Write to us at mcummings@sageprofessional.com or call 630-572-4798.

Want to see excerpts from an earlier web seminar?


Sample our Web seminars with these Excerpts from a previous session!

Click the Picture to see the Excerpt...

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What is Your Personal Brand?





Biggest Mistakes in Building Your Reputation

 


Building Your Reputation through Organizations

About the Speakers:

Lauren Stiller Rikleen is a senior partner in the Real Estate and Environmental Law Group of Bowditch & Dewey. Lauren has a diverse environmental law practice emphasizing negotiation, enforcement and compliance issues. She is also an experienced mediator.

She is also the author of Ending the Gauntlet: Removing Barriers to Women's Success in the Law, the result of two years of research, interviews with hundreds of women lawyers and law firm managers from all over the United States.

This important book focuses on the institutional impediments to women's success in the practice of law – the challenges and the roadblocks women face as they struggle to succeed in law firms, including firm management, the assignment process, billable hour demands, business generation, compensation, mentoring, attrition and work/family issues. In the book, Ms. Rikleen offers a compelling rationale for change. In doing so, she describes concrete actions which law firms must take so women can take their rightful place as equals in the legal profession.

Attorney Rikleen is listed in The Best Lawyers in America and Chambers USA America’s Leading Business Lawyers – two publications which recognize attorneys for excellence in their field. She was also recognized as one of the “Top 50” woman attorneys in the Massachusetts Super Lawyers publication. Lauren received the Boston College Law School Alumni Award for Excellence in Law in 2004. In the fall of 2005, the Women’s Bar Association of Massachusetts awarded Lauren the Lelia J. Robinson Award, so named in honor of the first practicing woman attorney in the Commonwealth.

In August 2005, Lauren was appointed by the President of the American Bar Association to the twelve-member ABA Commission on Women in the Profession.

As the former President of the Boston Bar Association (1998-1999), Lauren created the Task-Force on Professional Challenges and Family Needs, which produced a report entitled: “Facing the Grail – Confronting the Costs of Work/Family Imbalance” (July, 1999). She continues her advocacy of these issues through her involvement with the Massachusetts Equality Commission and the related work of the MIT Workplace Center.

Lauren is Chair of the Board of Directors of the Environmental League of Massachusetts and a member of the Board of Trustees of Clark University, in Worcester, Massachusetts. She is also a founding member of the Council for Women of Boston College and a member of the Board of Trustees of: Middlesex Savings Bank; the Boston Bar Foundation; and Discovering Justice, the James D. St. Clair Court Education Project. Lauren is also a member of the Board of Directors for the Massachusetts Women’s Political Caucus and a fellow of the American Bar Foundation.

Within her community, Lauren is the first woman to have served as Chair of the MetroWest Chamber of Commerce (which serves nine communities west of Boston). In 1997, the MetroWest Chamber of Commerce named her “Business Leader of the Year” and also granted her the Athena Award for professional excellence in 2001. The Boston Globe recognized her as one of “The Who’s Who of Top Women Lawyers” in 1995 and the Middlesex News named Lauren “Woman of the Year” in 1991.

Lauren has also lectured frequently on environmental law topics and published extensively on a variety of issues, including environmental law.

Education:
Brandeis University (B.A., magna cum laude, 1975); Boston College (J.D., 1979).

Professional and Community Activities:
Trustee, Clark University; Director and Chair, Environmental League of Massachusetts; Trustee, Boston Bar Foundation; Trustee, James St. Clair Court Education Project; Founder, MetroWest Harvest; past Chair, MetroWest Chamber of Commerce; Trustee, Middlesex Savings Bank; Member, American Bar Association Commission on the Status of Women in the Profession; Member, The Commonwealth Institute; past President, Boston Bar Association.

Jennifer Zimmerman is an associate in the litigation and banking and securities practice groups at the firm of Rhoads & Sinon LLP, and was named an Associate Marketing All Star of 2005 by the Professional Business Development Institute.

In her practice, she concentrates in the areas of debtor/creditor rights, litigation, and education law. She regularly represents creditors’ rights in Chapter 11 bankruptcy proceedings involving nationwide corporations.

In addition, she is involved in business planning, including advising businesses in corporate formation, drafting lease agreements, as well as advising businesses on employment issues. She also has expertise in HIPAA compliance matters.

MEMBERSHIPS & AFFILIATIONS:

Executive Council Member, PA Bar Association’s Commission on Women in the Profession

Member, James S. Bowman American Inn of Court

Co-Vice Chair of the Pennsylvania Bar Association Commission on Women in the Profession

Board Member, Central PA Association of Female Executives; co-chair of the Elegant Progressions Sponsorship Committee

Member, Junior League of Harrisburg

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You will learn practical ways to confront the challenges facing women attorneys today...with this Best Practices seminar on CD.

To purchase the CD via credit card click here, or use this Order Form (PDF) to order with a check.

© 2006. SAGE PDI, Inc.