Best Practices in Building Your Personal Network

A NEW Web Seminar from
SAGE PDI/SAGE Law Marketing &
Law Marketing Portal

Thousands of Attorneys have attended these seminars already...We invite you to put to work the practical and effective ideas they learned for business development. Don't miss out!

The CD recording of the complete broadcast.
For details, or to purchase, see below.

Best Practices in Building Your Professional Network - for Associates

Are you building the marketing and selling skills you need to succeed in today’s legal profession?
Are you putting in place the network of business relationships you need to grow a thriving practice in the years ahead?
How are you helping to bring in new work for your firm?
Are you putting yourself in position to make partner based on your business development promise?

Take the next step forward to becoming a rainmaker with...with this Best Practices Seminar for Associates.

Highly Praised: "I got really good feedback [from our attorneys] on that excellent presentation. You hit all the right marks, especially with the ideas for internal marketing and organizations. And these were strongly reinforced with the action steps you suggested. My associates found it valuable. Now we are moving ahead to action on a daily basis. Thanks!" - Connecticut Mid-size Law Firm

For just $300 (plus shipping & handling) you receive an audio CD with the complete 75 minute seminar, plus the full set of slides. Available on CD for viewing at any time. To Purchase, Click Here.

How Does an Associate Build the Business Development Skills You Need to Succeed?

Even as a younger attorney, it is evident. To succeed in the legal profession, you have to be able to bring in the work. You have to be able to market and sell business.

But how do you build these skills? You didn't get them in school. What should you be doing as an associate or senior associate to prepare yourself to grow your own practice? What should you be doing today to stand out? What should you be doing now to position yourself for future promotions and success?

Don’t be unprepared. Without a plan for becoming a rainmaker and commitment to building your skills, it won't happen. Independent marketing experts Michael Cummings of SAGE PDI, Inc. (SAGE Professional/SAGE Law Marketing) and Larry Bodine, Editor of Professional Marketing magazine, present this Seminar on how to become a rainmaker and enjoy the benefits of being one.

Associates get honest advice from two independent experts. With real-world examples, They show you what the best associates and top practitioners have done to succeed - and how you can do the same.

Building your practice will be your responsibility...not the firm's or its partners. There are no magic bullets like advertising or public relations. Instead, learn the practical, proven and enduring lessons of the best business generators — regardless of their profession. Tools and technology can't take the place of being a true entrepreneur. Put your success under your own control.

Sadly, many young attorneys believe they can "wait" to build these skills until they become a partner. Our strong advice is to build these skills NOW — so that you start bringing in business while an associate and position yourself to be a RAINMAKING partner for long term success.

Topics Include:

• Rules for networking success and mistakes to avoid
• Proven techniques of network-building
• Presenting yourself: Your 30-second “Elevator Speech”
• Inventorying and auditing your network
• Social networking and the myth of individualism
• Establishing, maintaining and nurturing your contacts
• Tips for creating high quality leads

For details, or to purchase, see below.

Who should attend:

• Associates looking to develop the right skills for business development and begin now to develop a book of business.
• All Professionals who want to understand and apply the best practices of network building.
• Marketing Directors looking for ways to support their associate attorneys.

Invest in The Skills You Need to Succeed in the Legal Profession

Web seminars on audio CD are a highly effective and cost-saving way to gain the full benefits of our years of experience...and the lessons of the top rainmakers.

The format allows you to remotely attend a seminar without spending the extra time and costs associated with a live, in-person presentation. You simply put the CD in your computer and view it independently or, better yet, project it on a screen for a group of associates. The advantages for you:

Economical - The seminars cost a fraction of what you would pay for similar training at an open forum. Also, any number of people in an office can listen or read the content when they want. So the format is perfect for a team or a group of co-workers and adding to your library.
Time-saving - You can attend no matter where you are, with no commuting or down-time. You can even listen while on the road.
Reviewable - You receive all the slides of the session and the transcript. And you can review the CD as many times as you wish.

Find out what many associates are already doing to set a strong foundation for their careers with...Our Best Practices Seminar for Associates on How to Build a Professional Network.

For just $300 (plus shipping & handling) you receive an audio CD with the complete 75 minute seminar, plus the full set of slides.

To Purchase, or for more details, Click here.

Want to see excerpts from a similar web seminar? Just click here.

Responses to our other web seminars:

"It was a great seminar, with many important things to think about, presented in an engaging way." - David Southern, Gardner Carton & Douglas

"...a fantastic seminar. I have had extremely positive feedback from a number of our lawyers including our Managing Partner...We expect to follow up with SAGE for another seminar." - Multiple-office Law Firm

"I wanted to let you know that I thought last week's webinar was extremely well-done and well-received by the attorneys in my Firm. The 20 associates in attendance said that they found the information useful and "use-able". In fact, we are planning a follow-up seminar next week to review some of the points you covered and to start critiquing peoples' 30-second commercials. I've also had requests to meet with folks one-on-one to help them develop a plan to begin to implement some of the ideas you discussed. For us, that's real progress. - Marketing Director, Washington DC Law Firm

The session is direct and to-the-point, giving attendees an abundance of proven, practical ideas and suggestions for making career breakthroughs in 2007
- through superior network building.

PRESENTED BY:
SAGE Professional Development Institute (SAGE PDI, Inc.) & Law Marketing Portal

FEATURED PANELISTS:
Michael Cummings, managing director of SAGE PDI, Inc. (SAGE Professional/SAGE Law Marketing), who specializes in training professionals to market, network, sell and manage relationships. He will be joined by Larry Bodine (Law Marketing Portal), one of the leading business development advisors in the legal profession.

TO PURCHASE:
Click the button to purchase online via credit card.

COST:
$300 plus shipping & handling

You receive:

The complete 75 minute seminar recording on CD
A copy of the slides used

Don't Miss Out.
Get this recording today!

Participants learn the 10 Simple Rules of Building Your Professional Network:

Rule 1: How to See The World Through The Eyes Of Your Client

Rule 2: You Are In The Relationship Business

Rule 3: How to Market & Sell As If You Were A Business Doctor

Rule 4: You Are An Entrepreneur & Not An Attorney

Rule 5: Focus On Your Ideal Relationships

Rule 6: Develop Your 30 Second Commercial

Rule 7: Seeking Introductions and Not Referrals

Rule 8: How to Turn Your Clients or Contacts Into Your Sales Force

Rule 9: Seeking Allies, Not Referral Sources

Rule 10: How to Network With A Purpose

Gain the insights and examples you need to build your value in the marketplace and in your firm.

Want to see excerpts from an earlier web seminar?

Sample our Web seminars with these Excerpts from a previous session!

Click the Picture to see the Excerpt...

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What is Your Personal Brand?

Biggest Mistakes in Building Your Reputation

Building Your Reputation through Organizations

About the Experts:

Larry Bodine is an industry leading business development advisor who trains lawyers on how to get new clients and generate business. He is the director of The Law Marketing Portal, the number one web destination for business development articles, resources and tools in the marketing of legal services.

Since 2000 Larry has been a business development advisor to law firms and businesses across the country on marketing strategy, individual sales plans and Web sites. Typical assignments include developing a firmwide marketing strategy, meeting with partners to compose individual marketing plans and using technology to market a law firm.

He is the former Director of Communications of Sidley, Austin Brown & Wood, where he served for eight years. He also has 15 years' experience as a journalist, serving as Editor and Publisher of the American Bar Association Journal, the National Law Journal, Lawyers Alert (renamed Lawyers Weekly) and other news publications.

Larry practiced law in Madison, Wisconsin and is a cum laude graduate of both Seton Hall University (J.D., 1981) and Amherst College (B.A., 1972).

Michael G. Cummings is the managing principal of SAGE PDI, Inc. (SAGE Professional/SAGE Law Marketing), based in St. Charles, IL. He has been a marketing strategy and business development consultant for over 20 years. Michael is co-author of a new book (2004) with Allan Boress – The Best Practices of Legal Marketing.

Prior to establishing SAGE, Michael was a partner at Mercer Management Consulting - a leading business design consulting firm. At Mercer, he was responsible for new business development, managing client relationships and delivering business design engagements in the communications, information and industrial industries

He was an account leader of Mercer’s top account: IBM. Using his account planning, relationship management and selling skills, Michael helped Mercer to create over 300 senior executive relationships and a sustained base of business. He also led account teams aimed at expanding relationships with Motorola, Siemens and NCR.

Early in his career, Michael was a member of the team that established the marketing function at Andersen Worldwide (Arthur Andersen & Accenture).

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You will learn effective skills and proven methods to start bringing in business and form the foundation of a successful career...in this Best Practices web seminar.

To purchase: Click here.