A NEW Web Seminar from
Apollo Business
Development

Apollo Business Development

Thousands of Attorneys have attended these seminars already...We invite you to put to work the practical and effective ideas they learned for business development. Don't miss out!

Broadcast April, 2010. Only $300.

How to take advantage of opportunities on social network sites...
Getting Business through Online Social Networking


Missed this valuable seminar? For only $300, you get an audio CD of the seminar, plus transcript and slides. And, for limited time, free shipping!



Available to review anytime, complete with audio CD, transcript and slides.


• Who are you?
• How can you help me and my business?
• What makes you different from other attorneys?

Online social networking will answer all these questions for clients and potential clients. Most lawyers are aware that the new online social options can be a great business development tool – but they don’t know where to begin.

This program will sort through all the options – LinkedIn, Martindale Connected, JD Supra, Twitter, Legal OnRamp, Facebook and others - and instruct you on:

• Where to focus your efforts for the best results
• Which of the networks are a waste of time
• How to use a network so that it generates new-business leads
• How much time to devote
• Online etiquette and mistakes to avoid

Without a presence online, you may be invisible to potential clients and referral sources. Do your contacts know the type of clients that you work with and how valuable you are to these clients? Is your word of mouth marketing being boosted by your web presence - or are you losing out to more internet savvy competitors?

78% of Lawyers have joined an online social network -- in fact, 1.3 million lawyers have profiles on LinkedIn. More importantly, 71% of in-house counsel have also joined an online network. We'll show you which ones they use.

Your professional reputation is built by your network and your contacts' word of mouth. Increasingly in the future, your reputation building will be largely through the web. This is where people will go to find someone with your credentials, understand the value you offer, how you can help them, and how to contact you. With the rise of a web-savvy generation in the business world, your web presence and social networking is now becoming a critical foundation for your personal marketing and reputation-building program.

The Web is also becoming invaluable in managing your most important business asset – your relationships with your clients, professional allies, contacts and business friends, as well as tapping into new networks as well.

In this session, we will review the lessons to be learned from the best practices in the legal profession and suggest the actions that you should take to win more business through social networking and your web presence. We will cover the ways to make the most of your web presence and your experience. And we'll tell you where to focus: the best of the social networking sites...and the worst.

Topics include:

• What does an exemplary web-based personal marketing plan look like?
• Are you wasting your time on Twitter and Facebook?
• How can “LinkedIn” massively expand your network and get business?
• How can you integrate your web strategy with associations you join?

Join marketing experts Larry Bodine, Esq. and Barry Schneider of of Apollo Business Development who have helped partners and associates at dozens of firms start their business building the right way and bring in millions in revenue.

For more about the speakers, see below.


For just $300, you and others in your firm can learn how to leverage social networking and your Web Presence so you can bring in business and build a long-lasting legal career.

Who should listen to this seminar:

  • Partners eager to advance their business building skills using the expanding reach of the Web
  • Associates who want to see what they can do with technology to start bringing in business and ensure a productive career
  • Marketing professionals who want methods to support their attorney marketing
  • Firm leaders seeking to maintain and grow the firm by building a solid base of entrepreneurial young lawyers


Take the next step forward to becoming a rainmaker with...with this Best Practices Seminar for Lawyers.

To Purchase, Click Here.

Want to see excerpts from a similar web seminar? Just click here.


Responses to our other web seminars for attorneys:

"It was a great seminar, with many important things to think about, presented in an engaging way." - David Southern, Gardner Carton & Douglas

"...a fantastic seminar. I have had extremely positive feedback from a number of our lawyers including our Managing Partner...We expect to follow up with SAGE for another seminar." - Multiple-office Law Firm

"I wanted to let you know that I thought last week's webinar was extremely well-done and well-received by the attorneys in my Firm. The 20 attorneys in attendance said that they found the information useful and "use-able". In fact, we are planning a follow-up seminar next week to review some of the points you covered and to start critiquing peoples' 30-second commercials. I've also had requests to meet with folks one-on-one to help them develop a plan to begin to implement some of the ideas you discussed. For us, that's real progress. - Marketing Director, Washington DC Law Firm


Invest in The Skills You Need to Succeed in the Legal Profession

Web seminars on audio CD are a highly effective and cost-saving way to gain the full benefits of our years of experience...and the lessons of the top rainmakers.

The format allows you to remotely attend a seminar without spending the extra time and costs associated with a live, in-person presentation. You simply put the CD in your computer and view it independently or, better yet, project it on a screen for a group of associates. The advantages for you:

  • Economical - The seminars cost a fraction of what you would pay for similar training at an open forum. Also, any number of people in an office can listen or read the content when they want. So the format is perfect for a team or a group of co-workers and adding to your library.
  • Time-saving - You can attend no matter where you are, with no commuting or down-time. You can even listen while on the road.
  • Reviewable - You receive all the slides of the session and the transcript. And you can review the CD as many times as you wish.

The session is designed to be direct and to-the-point, giving attorneys an abundance of proven, practical ideas so you use online social networks to bring in business.

Want to see excerpts from an earlier web seminar?


Sample our Web seminars with these Excerpts from a previous session!

Click the Picture to see the Excerpt...

(Requires Macromedia Flash Player)



What is Your Personal Brand?





Biggest Mistakes in Building Your Reputation

 


Building Your Reputation through Organizations

About the Participants:

Larry Bodine is an industry leading business development advisor who trains lawyers on how to get new clients and generate business. He is a founder of Apollo Business Development training and coaching, and the director of The Law Marketing Portal, the number one web destination for business development articles, resources and tools in the marketing of legal services.

Since 2000 Larry has been a business development advisor to law firms and businesses across the country on marketing strategy, individual sales plans and Web sites. Typical assignments include developing a firmwide marketing strategy, meeting with partners to compose individual marketing plans and using technology to market a law firm.

He is the former Director of Communications of Sidley, Austin Brown & Wood, where he served for eight years. He also has 15 years' experience as a journalist, serving as Editor and Publisher of the American Bar Association Journal, the National Law Journal, Lawyers Alert (renamed Lawyers Weekly) and other news publications.

Larry practiced law in Madison, Wisconsin and is a cum laude graduate of both Seton Hall University (J.D., 1981) and Amherst College (B.A., 1972).

Barry M. Schneider has been a marketing strategy and business development advisor to the professions for over 20 years. He is a founder of Apollo Business Development training and coaching, and of SAGE PDI, Inc. (SAGE Professional/SAGE Law Marketing), based in St. Charles, IL. For nearly three years, he has served as editor-in-chief for Originate!, the premier online newsletter on business development for lawyers.

Prior to establishing SAGE, Barry was a member of the team that established the marketing function at Andersen Worldwide (Arthur Andersen & Accenture). He has also been a principal in charge of marketing at a startup software firm, designed and developed multimedia and web-based programs, and created web content for client firms.


Early in his career, Barry was a market strategy consultant and advisor with the Boston Consulting Group.

He is a graduate of Harvard College and earned his MBA at the University of Chicago Graduate School of Business, as well as an MA in English Literature from Johns Hopkins University.

Back to Top

Learn practical steps you can take to develop an effective online social networking program NOW...with this Best Practices web seminar.

To purchase: Click here, or call us at (630) 572-4798.

© 2010. SAGE PDI, Inc.